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The deal allows the manufacturer to expand its hair tool portfolio with the brand’s patented hair volumizing irons.
April 23, 2024
By: Lianna Albrizio
Associate Editor
Hair tool, styling products and skincare device manufacturer iBeauty Brands has acquired of Voloom, which patented one of the first hair volumizing irons on the market. Officials say iBeauty's decision to acquire Voloom is rooted in its long-time partnership; iBeauty has served as a manufacturing partner for Voloom for over five years. “As the inventor of the Voloom Hair Volumizing Iron, and a brand new category of hair tools, it was important for me to find the right home f...
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